What is Facebook Ads? – In this modern era, promotion and advertising through social media is indeed more effective than direct promotion. Why did it happen? This is because promotion through social media will reach more people.
Nowadays, many entrepreneurs and business people are implementing digital marketing with the aim of introducing their products to the public in a wide range. Actually there are many kinds of digital marketing, but in this discussion we will learn about Facebook ads or Facebook advertising. What is Facebook Ads? Check out the explanation below:
What is Facebook Ads?
Facebook ads is a paid advertising service by the facebook platform. Facebook is a social media platform that has many users from all over the world. Therefore, it would be very appropriate to make this platform a place to introduce and promote products.
But not only that, some of the entrepreneurs believe that using Facebook ads can display ads to an audience (Facebook users) based on demographics. Demographics in question include education, age, occupation, gender, and so on. Simply put, by using the facebook ads service, you can easily determine the target market, of course, with the right target.
Advantages of Using Facebook Ads
- Improve Branding
At the beginning of its creation, Facebook was used to add a network of friends only. However, with its development over time, Facebook now has many features. One of the uses of its features is to use it to promote brands, in the form of products or services that you have by utilizing the Facebook ads feature.
- Target marketing right on target
The advantage of using Facebook ads is that ads become more targeted. Simply put, you can make settings regarding the consumers you want to reach based on the data that has been listed on Facebook. Starting from age, occupation, gender, hobbies and others.
- Adjust the budget
With limited funds, you can reach your target market as long as you can do the settings correctly.
- Find a Community to Sell to
Building a community to sell is not impossible on this platform, because Facebook itself has provided a group feature that you can use for discussion and sales forums.
So much information that we can convey about facebook ads, hopefully the information we convey is useful, thank you.
